How to Create an Effective Submission Post

It’s a great way to contribute valuable content to other platforms, generate backlinks, and increase your site’s traffic. However, for a submission post to be truly effective, it’s important to understand the elements that make it stand out. In this article, we’ll explore the key components of a submission post and how to create one that maximizes benefits.

What is a Submission Post?

A submission post is content that is submitted to another website or platform, typically for the purpose of guest posting. The post often includes a backlink to the author’s website, contributing both exposure and value. Websites and blogs that accept submission posts generally want high-quality, informative, and well-written content that resonates with their audience.

These posts are used for various reasons, including boosting SEO rankings through backlinks, establishing authority in a niche, and gaining traffic by reaching a new audience. When done correctly, a submission post can offer valuable exposure, both for the author and the hosting website.

Why are Submission Posts Important?

The main reason people create submission posts is to build backlinks. Backlinks play a crucial role in improving search engine rankings by signaling to search engines like Google that your content is relevant and trustworthy. A high-quality backlink from an authoritative site can significantly improve the SEO performance of your website.

Additionally, submission posts help broaden your reach by exposing your content to a new and potentially larger audience. As your post is shared, read, and discussed, it generates traffic, increases your brand visibility, and fosters relationships within your industry. Guest posts and submission posts are also great tools for networking with industry influencers and building a reputable online presence.

Key Components of a Successful Submission Post

To maximize the effectiveness of your submission post, it’s important to follow certain guidelines and best practices. Below, we’ll outline the key components that make a submission post successful:

1. Research the Right Platform

Before you start crafting your submission post, it’s crucial to find the right platform. Not all websites are suitable for your content, so take time to research blogs or websites within your niche that are open to guest posts or content submissions.

• Relevance: Choose a platform that aligns with your niche. Submitting a post about digital marketing to a gardening blog won’t be beneficial for either party. The platform should have an audience that is likely to be interested in your topic.

• Domain Authority: Look for platforms with high domain authority (DA) to ensure that your submission post provides value in terms of SEO. High DA websites are trusted by search engines and pass more SEO weight to your backlinks.

• Engagement: Consider submitting posts to platforms with active readership and engagement. Sites with lively comment sections or frequent social media shares are more likely to amplify your content and drive traffic.

2. Craft an Engaging Pitch

When submitting a post, you’ll likely need to pitch your idea to the website owner or editor. This is your opportunity to explain why your content is a perfect fit for their audience. A strong pitch should include:

• A Clear Topic: State what the post will be about and why it’s relevant to the blog’s audience. Include examples of similar content that has performed well on their site.

• Value Proposition: Explain how your post will add value to their readers. Whether it's solving a problem, offering unique insights, or providing a new perspective, make it clear how your post will benefit their audience.

• Credentials: Share your experience or expertise on the subject to establish credibility. If you’ve written other guest posts or have a proven track record, mention this in your pitch.

Keep your pitch concise and to the point, highlighting the key aspects that will persuade the editor to accept your submission post.

3. Create High-Quality Content

When it comes to the actual submission post, quality is paramount. Website owners are looking for informative, well-written, and valuable content that engages their readers. Here’s how to ensure your content stands out:

• Provide Value: Your submission post should solve a problem, answer a question, or provide actionable tips that readers can use. Content that adds value will not only be appreciated by the audience but will also increase the likelihood of your post being shared.

• Write for the Audience: Keep in mind the audience of the platform you're submitting to. Consider their pain points, interests, and knowledge level. Write in a tone that resonates with them, whether it’s casual, professional, or educational.

• Structure and Readability: Break your content into easily digestible sections using subheadings, bullet points, and short paragraphs. This makes it easier for readers to skim and find the information they’re looking for.

• Optimize for SEO: While the primary goal is to provide value, don’t forget to optimize your content for SEO. Use relevant keywords naturally, include internal and external links, and ensure that your content is well-formatted to improve search engine rankings.

4. Follow Submission Guidelines

Every platform has its own submission guidelines. These guidelines may include specific formatting rules, word count limitations, or content requirements. It’s important to carefully read and follow these guidelines to increase the chances of your post being accepted.

Some common submission guidelines to keep in mind include:

• Word Count: Some platforms require posts to be within a certain word count range. Make sure your submission post meets these requirements.

• Formatting: Some platforms prefer content to be formatted in a specific way, such as using certain heading tags (H1, H2, H3), or submitting the post in plain text or a particular file format.

• Links and References: Many sites will have guidelines on the number of links you can include, as well as the types of sources you can link to. Ensure that your post complies with these restrictions.

By adhering to the submission guidelines, you demonstrate professionalism and respect for the platform's editorial standards.

5. Include a Compelling Author Bio

Most submission posts allow you to include a short author bio at the end of your content. This bio is your opportunity to introduce yourself to the platform’s audience and provide a link back to your website or social media profiles.

When writing your author bio, keep it short and to the point:

• Introduce Yourself: Mention your name, what you do, and why you’re an authority on the subject.

• Provide a Call-to-Action (CTA): Include a CTA inviting readers to visit your website or connect with you on social media. This can help drive traffic to your site after the post is published.

• Keep It Relevant: Your bio should be relevant to the content of your submission post. If you’re writing about SEO, for example, highlight your expertise in digital marketing or SEO.

A strong author bio can lead to new followers and potential customers who are interested in your content and expertise.

6. Promote Your Submission Post

Once your submission post is live, don’t just sit back and wait for traffic to come. Actively promote your post through your social media channels, email newsletters, and other online platforms. Share the post on Twitter, LinkedIn, and Facebook, and encourage your audience to engage with it by commenting, liking, or sharing.

The more exposure your post receives (donshakers.com), the more likely it is to generate traffic, backlinks, and social shares. This can further boost your SEO and increase your online presence.

Conclusion

A well-crafted submission post (donshakers.com) can be an incredibly valuable tool for improving SEO, building your brand, and expanding your audience. By selecting the right platform, crafting a compelling pitch, creating high-quality content, and following submission guidelines, you can maximize the benefits of guest posting. Additionally, promoting your post and building relationships with other bloggers and website owners can help further grow your online presence. Keep these strategies in mind, and your submission posts will become a key part of your content marketing strategy.